Vocabizarre

Overview

Want a French word of the day? Tired of clip art clichés and the same old basic vocabulary? Vocabizarre became a daily social-media series celebrating French words that were wonderfully strange, difficult to pronounce, or simply unexpected. Organized around weekly themes, the project paired playful language choices with a distinct visual identity and consistent publishing rhythm.

At a glance

Context: Personal project2016
Audience: French learners and language enthusiasts

Need

Offer something more memorable than clip-art clichés, basic textbook vocabulary, and conventional word-of-the-day posts.

Solution

Weekly themes and daily visual posts celebrating French words that were wonderfully weird, difficult to pronounce, or simply unexpected.

Deliverable

The project became a recurring cross-platform series with its own visual identity, publishing rhythm, and announcement trailer.

Significance

Vocabizarre reflects the playful side of my practice: sustained making, careful visual communication, and delight as a legitimate entry point to learning.

Methods & tools: Visual design · Typography · Microlearning · Social publishing · Video